Welcome to Gartner Peer Insights! We are glad to have you here.
Gartner Peer Insights is the undisputed leader for Enterprise software and service buyers, Peer Insights helps customers grow their businesses by connecting them with experienced, verified IT professionals. Gartner Peer Insights represents the unfiltered, firsthand experiences of the enterprise technology buyer. All reviews are anonymous, fully vetted and authenticated by Gartner.
Why Should I List my Products on Peer Insights?
Complimentary Use
Gartner Peer Insights is a complimentary reviews platform offered by Gartner. Clients do not need a Gartner license to read, review, or submit reviews and vendors do not need a Gartner license to list and sourcing reviews for products.
Anonymous Platform
Using Gartner Peer Insights allows your clients to leave honest and insightful reviews due to the anonymous nature of the platform. Reviewers can feel more confident leaving an honest review on the platform while providing vendors more insight into their products and services.
Verified Reviews
All reviews on Gartner Peer Insights have gone through our extensive Review Moderation process. The purpose of the validation and moderation process is to 1) validate reviewers’ identity, 2) check for potential conflicts of interest, and 3) ensure reviews meet Peer Insights standards for quality.
Do I have to be a Gartner client to be listed?
No, you do not need to be a Gartner client to be listed on Gartner Peer Insights. Gartner Peer Insights is a free platform open to the public.
The first step to utilizing Gartner Peer Insights is to list your offering(s). We ask that vendors submit a request in order to be listed. This article will walk you through the process.
Step 1: Vendor Access
If you do not have a Peer Insights account yet, you need to create a Gartner Peer Insights account to gain access to the GPI Vendor Portal. Note that we verify all users on Gartner Peer Insights before being provided access. Please allow 2-5 business days for the Gartner Peer Insights team to review and verify your account.
Step 2: Verify your Email
As a part of our validation and approval process, we ask that every user verifies their email address. If you did not receive the verification email please reach out to us at peerinsightsvendorsuccess@gartner.com for further assistance.
Step 3: Add your Company Name
Once you have verified your email address we will then direct you to a page:
If your company is not yet listed: Type in the name of your company exactly as you’d like it listed on Peer Insights. You will then select the “+” button to add your company name and select “Continue”.
If your company is already listed: If you find that your company is showing as an option to select, this means you are already listed. Please select the company name here and select “continue” in order to gain access to the GPI Vendor Portal.
Step 4: Request to Add your Offering
Type the name of the new product you would like to add. Select the "+" button next to the name to add the product to the form.
You will also be asked to select the offering type, software, service, or select both (both a software + service combination). This information is required to filter the market list in step 3.
Step 2 asks for competitor products and top customers. Please note that this is kept strictly confidential and not public facing.
This information is used to find the right markets to list your product or service on Peer Insights and to ensure that your products or services are used by mid to large enterprise customers.
In step 3, you will be asked to select a broad product category and a market. The broad category simply allows you to narrow your search. Once you have selected a broad product category type (see more info here) you will click "+ Markets" to select which market you would like to request to be added to.
Which market should I list my product in?
Peer Insights markets are aligned to Gartner Magic Quadrants or Market Guides. For a full list of our markets click here. In determining whether a product or service fits in a Gartner Peer Insights market, the GPI Market alignment team may consider the following criteria, among other things, regarding a Vendor’s products or services:
The product or service must have all capabilities described as “mandatory” in the Magic Quadrant or Market Guide market definition. If no capabilities are described specifically as “mandatory,” the product/service must have 50% or more of all other features or capabilities enumerated in the market definition and description.
The Vendor must sell to mid to large-size enterprise clients. GPI does not include small business or consumer IT solutions because it is aligned to meet the needs of enterprise buyers.
Peer Insights maintains a freeze period of three (3) months (or longer in some cases) before review sourcing ends for Voice of the Customer. During this freeze period, the addition of new products and services to a Peer Insights market will be put on hold. Once the freeze period has ended, GPI will then add the product(s) or service(s) to the market, provided that it/they meet(s) the market criteria.
Please note, if review eligibility timelines shift/extend, the freeze period will also shift/extend accordingly. Solutions will be added to the market after the freeze period has ended (after the last day of review eligibility).
For additional information please see our Product Listing Guidelines.
The pop-up page will then first show you the recommended markets based on the Broad Product Category selected.
If the specific market you are looking for is not shown in the list to the left, please select "All Markets" at the top to search through all markets on Gartner Peer Insights.
Once you have found the specific market(s) you are looking to add your offering to, you will click the "+" button to add the market to your request form.
Upon selection of the specific market(s) you will find a list of capabilities for the market. A product will only be considered for a market if they meet at least 50% of the market capabilities. If there is a mandatory capability the product must also meet that capability in order to be considered. Vendors will need to submit links to prove the capability is met.
(mandatory features are denotes by a red "*" symbol
these capabilities MUST be met in order to be considered for the market)
Vendors will then provide supporting links that validate the listed capability. Please also provide any helpful comments that help our team understand how your product meets the listed capability.
Once you have provided all possible supporting links, the "done" button will become clickable. You will click "Done" to save and close the pop-up. If there is a mandatory feature missing a supporting link the form will not allow you to move forward until you do so.
You will then be directed back to the original form and the submission form should now be clickable. This will submit your request to our team for review.
Vendors can check the status of their requests in the Vendor Request Tracker.
The Peer Insights market alignment team will review your add product request and the Peer Insights team will reach out to the vendor via email to provide them with an update about their request. Vendors can also see the status of their requests in their Vendor Request Tracker. Note: After submitting we will process your request within 8-10 business days.
You will then be directed to the GPI Vendor Portal Discover page. You will see this page until your account access has been approved. Once approved you will receive full access to the GPI Vendor Portal. This page is helpful for vendors to start learning about Peer Insights!
Once you’re successfully listed on Peer Insights, what’s next?
Once you have successfully listed an offering you will need to complete an onboarding session. Vendors must complete an onboarding session before being assigned and meeting with a Program Manager. Onboarding is designed to set you up for success on Gartner Peer Insights.
Once you’re aligned we suggest that you connect with your Program Manager! A Program Manager is the best resource to learn about best practices, sourcing strategies, marketing reviews, and more!
Need additional assistance? Reach out to your Program Manager or email peerinsightsvendorsuccess@gartner.com for assistance!